{"id":1315,"date":"2024-02-03T19:13:13","date_gmt":"2024-02-03T19:13:13","guid":{"rendered":"https:\/\/figlar.com\/work\/?page_id=1315"},"modified":"2024-02-04T07:10:11","modified_gmt":"2024-02-04T07:10:11","slug":"ikea-2","status":"publish","type":"page","link":"https:\/\/figlar.com\/work\/ikea-2\/","title":{"rendered":"IKEA"},"content":{"rendered":"\n
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IKEA was truly
a dr\u00f6m job.<\/h3>\n<\/div>\n\n\n\n
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As a copywriter and creative leader for IKEA’s in-house agency in Sweden, I led a team of 12 copywriters while helping create IKEA’s catalog copy and global campaigns. <\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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5 years working in the middle of a Swedish forest in \u00c4lmhult.
10+ more years freelancing from the States.<\/p>15 years of brand work spanning sustainability reports, long-form editorial, designer stories, press kits, tone of voice guidelines, home furnishing guidelines, and core values communication.<\/cite><\/blockquote><\/figure>\n\n\n\n

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IKEA was truly a dr\u00f6m job. As a copywriter and … See moreIKEA<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":685,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"footnotes":""},"class_list":["post-1315","page","type-page","status-publish","has-post-thumbnail","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/pages\/1315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/comments?post=1315"}],"version-history":[{"count":5,"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/pages\/1315\/revisions"}],"predecessor-version":[{"id":1384,"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/pages\/1315\/revisions\/1384"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/media\/685"}],"wp:attachment":[{"href":"https:\/\/figlar.com\/work\/wp-json\/wp\/v2\/media?parent=1315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}